A2 Music Video

Advanced Portfolio Brief

Brief 1

A promotion package for the release of an album, to include a music promo video, together with two of the following three options:

- a website homepage for the band;
- a cover for its release as part of a digipak (CD/DVD package);
- a magazine advertisement for the digipak (CD/DVD package).

The unit is marked out of a total of 100 marks:
20 marks for the planning and research and its presentation;
60 marks for the construction;
20 marks for the evaluation.

In the evaluation the following questions must be answered:
1)In what ways does your media product use, develop or challenge forms and conventions of real media products?
2)How effective is the combination of your main product and ancillary texts?
3)What have you learned from your audience feedback?
4)How did you use media technologies in the construction and research, planning and evaluation stages?